Top reasons for an email testing tool With there being so many ways of reaching your customers today, is email marketing still important? First things first; More than half the world (55%) or 4.3 billion people are connected to the internet. To do anything meaningful online, you MUST have
Some pundits claim that email marketing is dead. That could not be further from the truth. And the statistics are showing a very different story! That email marketing has, in fact, evolved with consumers preferring highly curated, and more informative, spam-free emails. And what is even more prominent is that
Despite predictions to the contrary a few years ago, email is still big business. Four billion people worldwide use email. By 2021, the amount of business emails sent and received is expected to be more than 319 billion. The question for marketers in 2019 isn't are you using
Did you know that 93% of B2B marketers use email to distribute content? If you’re a business spending a lot of time on crafting the perfect content for your emails, you want to make sure it lands in your audience’s inbox. The spam folder is the dreaded end
Businesses use aggressive email filters to stop 54 billion unsolicited messages daily. Unfortunately, legitimate marketing emails can become collateral damage in the fight. Inbox placement testing can help messages get to the intended recipients. Jack put the finishing touches on his most remarkable email marketing campaign ever. He’d created